When your visitors come across something interesting on your site, sometimes you want to encourage a simple endorsement (like +1). Other times, however, you want to help visitors share with their friends, right away. Today’s new Google+ Share button lets you do just that.

In line with the design of the new +1 button, here’s how it looks:

Before visitors share:



When clicked, visitors can add a comment and choose who to share with:


After they’ve shared, the button turns red. They can click to share again.

The new Google+ Share button is available to all publishers, globally. Try adding it to your site now – just visit Google Developers to get the code.

Today, we released the new +1 button from preview and it’s now rolling out to all users. You may also notice the numbers in your +1 buttons increase, as we update our plugins to better reflect social activity around your content. Our Webmaster Tools Help Center article has more details on this update.  Join the conversation on Google+.

Following in the footsteps of our new red and white Google+ icon, the +1 button is sporting a fresh coat of paint. Starting today, this update will be visible first to our Google+ Platform Preview Group and shortly thereafter we’ll roll it out to the public.

Check out the new pixels:


Before you’ve +1’d 



After you’ve +1’d 

The +1 buttons you’ve already installed will automatically update; there’s nothing you need to do. Stop by the updated configuration tool to see how these changes look across all the various sizes and shapes of the +1 button.

We’ll update this post when these changes graduate to the public.